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Topic: Advocacy - June 25 2025
NIL and Mental Health

NIL is changing the game—bringing more visibility, income, and opportunity to women athletes than ever before. But this new era also comes with new pressure. In this article, VIS Experts Ashley Zapata, PhD and Kristin Tugman, PhD, CRC, LPC, break down how NIL can affect mental health, why boundaries are essential, and how athletes can thrive without sacrificing their well-being.

By: Emma Friedrich

VIS Creator

& Ashley Zapata, PSYD

VIS Expert

& Kristin Tugman, PhD

VIS Expert

Topic: Advocacy

June 25 2025

06.25 VIS Web+App

Image source: VOICEINSPORT

For generations, women athletes have fought to be recognized as athletic competitors. This means having an identity not just through their athletic achievement, but also as valuable individuals as their male counterparts are recognized. With the rise of name, image, and likeness (NIL) opportunities, we are bringing MoreVIS to ourselves and our brands more than ever before. VISibility creates opportunity, and NIL opportunities are pivotal for athletes.  NIL helps women athletes take ...
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