SHARE THIS ARTICLE

SEND A HINT

INVITE AN ATHLETE

SEND AN INVITATION

SHARE PROFILE

Home Feed Sessions Community Shop Membership Team Plans Get Quote Gift An Athlete Join the VIS Team Join Affiliate Program VIS Advocate Program Press Barbie Partnership WNBA Partnership

JOIN OUR COMMUNITY

Join Us

Start for free or explore plans.

Home Sign up Team plans Get Quote Gift An Athlete Join the VIS Team Join Affiliate Program VIS Advocate Program Press Barbie Partnership WNBA Partnership

JOIN OUR COMMUNITY

Join Us

Start for free or explore plans.

SOURCE: NAACP + The Girls' Index: Girls & Sports; The Aspen Institute, 2015; Women in Sport

In celebration of Barbies 65th Anniversary - Barbie and VOICEINSPORT are on a mission to bring more visibility to Role Models in partnership with Venus Williams. Barbie will honor nine athletes around the world – including American Professional Tennis Player Venus Williams – with one-of-a-kind role model dolls made in their likeness. Through initiatives like the Barbie Dream Gap Project, Barbie is committed to leveling the playing field for girls globally. Partnering with VOICEINSPORT - a digital sport platform dedicated to keeping girls in sport, Barbie Role Models will extend their impact through virtual mentoring sessions throughout the year.

UNLOCK YOUR FREE MEMBERSHIP

JOIN OUR COMMUNITY & GET MENTORED BY THE PROS.
Sign up

Our collective Impact

Through this partnership, VOICEINSPORT will host inspirational virtual mentoring sessions presented by Barbie with Barbie Role Models on the VOICEINSPORT platform, designed to encourage girls to pursue their interest in sports. The sessions will be free to attend and continue into 2025.

Source: NAACP + The Girls' Index: Girls & Sports ; The Aspen Institute, 2015; Women in Sport
Source: Women In Sport
Source: NAACP + The Girls' Index: Girls & Sports
Source: The Aspen Institute, 2015
Source: Women In Sport

Get Involved

Athletes

Are you an athlete in middle school, high school or college? Join the community and unlock mentoring sessions sponsored by Barbie.

Sign up

Coaches

Are you a coach of a girls youth team? Check out our Team Plans and request a Demo.

Learn More

Pro athletes

Are you a current Professional athlete interested in joining VOICEINSPORT as a VIS Mentor? Apply below.

Apply Now

Parents

Do you have a daughter or family member that could benefit from the Mentorship, Mental Health or Educational Content from VIS? Send an invitation!

The dream gap project

The Dream Gap for young girls still exists, but new research shows the challenges don’t lie in girls lacking self-confidence or drive — the gaps often occur in the world around them.

Even though progress has been made toward gender equality, stereotypes and societal biases still exist that can affect a girl’s trajectory and future choices. The Barbie Dream Gap Project is a global mission dedicated to closing the gap by challenging gender stereotypes and helping undo the biases that hold girls back from reaching their full potential.

Learn More

In the news

Venus Williams and Mary Fowler honoured with one-of-a kind Barbie dolls...
Mattel has honoured nine athletes from around the world with Barbie dolls in their likeness to encou...

Read the full article at

Barbie Celebrates Role-Model Athletes Who Have Broken Boundaries to Encourage Girls to Sta...
Through initiatives like the Barbie Dream Gap Project, Barbie is committed to leveling the playing f...

Read the full article at

Thorns’ player Christine Sinclair gets her own Barbie doll...
Olympic gold medallist and Portland Thorns forward Christine Sinclair now has her own Barbie doll....

Read the full article at

Barbie and VOICEINSPORT Celebrate Role-Model Athletes Who Have Broken Boundaries to Encour...
Barbie brand honors the profound impact of sports in igniting confidence among young girls by:...

Read the full article at

WNBA AND THE WNBA CHANGEMAKERS COLLECTIVE TEAM UP WITH DIGITAL COMMUNITY PLATFORM VOICEINS...
On National Girls and Women in Sports Day, the Women’s National Basketball Association (WNBA) and VO...

Read the full article at

The Best ‘Women’s Running’ Moments of 2023...
Women's Running highlighted our partnership with Mattel's Barbie 2023 Career of the Year: Women in S...

Read the full article at

Barbie Chooses Women In Sports For Career Of The Year in Partnership with VOICEINSPORT...
The 2023 Career of the Year for Mattel’s Barbie this year is Women in Sports. The collection represe...

Read the full article at

Allyson Felix & Sports Industry Exec Stef Strack Join Forces to Elevate the Voices of Girl...
Seven-time Olympic gold medalist Allyson Felix joins VOICEINSPORT as the first Founding Athlete of t...

Read the full article at

UNLOCK YOUR FREE MEMBERSHIP

JOIN OUR COMMUNITY & GET MENTORED BY THE PROS.
Sign up

Presented by:

Learn More