In the world of sports media, girls and women in sports are often invisible. Women athletes account for 40% of sports participants, yet they get only 4% of the television coverage (Tucker, 2014). The content devoted to women athletes is often presented as “less exciting and less valued than male sports” (Cooky et al., 2013). Here is why VIS Advocate™ Sydney Taylor decided to take action against this inequality.  Why Advocacy?  Taylor was prompted to stand up f...